These days, being good isn’t good enough.
You must stand out and make yourself the easy, obvious choice for your dream clients.
This 45-minute training video walks you step by step through my complete positioning framework called Playing for KEAPPS.
The video and companion cheat sheet will help you take these 6 steps:
- Learn what your dream clients really want.
- Define what makes you special.
- Create a clear, compelling value proposition.
- Nail down your bold promise.
- Show proof that you can deliver.
- Give potential clients a taste of the secret sauce (i.e.,your process) to boost their confidence.
This may very well be the best $99 you ever spend on your business.